Backlinks are links that are directed towards your website. Backlinks are important for search engine optimization because some search engines, especially Google, will give more credit to websites that have a good number of quality backlinks, and consider those websites more relevant than others in their results pages for a search query. Backlinks are also called inward links, in links, inbound links or incoming links. Backlinks are the building block of good SEO.
Web designers and firms have been practicing this for years, outside of blogging. Website marketing is more dependent upon backlinks. Building backlinks however, can be a slow and tedious process every site owner and blogger has to face. When you are building a quality web-page, it's important to build quality backlinks that are relevant to the theme of your site. Having your website, blog or Hub rank high with search engines is a key part to any online success, and backlinks are a crucial part of that success.
We constantly find information on the web telling you to "write quality content", "get involved with social networking", "and establish relationships with readers and other bloggers". If you actively wish to increase the backlinks to your site and keep on the right side of Google, Yahoo and the other search engines, make sure you seek out the websites and blogs that complement your own website.
One of the very best methods of gaining backlinks is via the blogging community – when you read someone's blog, you usually have the option to leave a comment. This is where you can leave a link to your website or blog for other people to check out – to really maximize this type of traffic, have your comment offer some kind of tip or advice on the preceding blog post.
Article marketing is known as the white-hat way to create these relevant, inbound links. Among the acceptable ways of building quality backlinks are getting listed in directories, posting in forums, blogs and article directories. Common ways to get backlinks include exchanging links with other sites (reciprocal links) and by placing articles you write in article directories and on other sites. Another excellent way to get links to your site is by writing articles for newsletters, which are then published on other people’s sites.
To increase your knowledge on search engine optimization and backlinks, you an easily click on any SEO site which will explain the process, in detail, and how you can increase traffic to your website. In the search engine optimization (SEO) world, the number of backlinks is one indication of the popularity or importance of that website or page (though other measures, such as PageRank, are likely to be more important).
Building quality backlinks is extremely important to Search Engine Optimization, and because of their importance, it should be very high on your priority list in your SEO efforts. Many pages concerned with search engine optimization have mechanisms to discover how many backlinks the web page or website has, so that the site owner can not only know the exact number of times that it has been backlinked, but where these backlinks are coming from, and if they are from related sources or not.
Backlinks are the backbone of good SEO, right up there with content and your TITLE and META tags. They are a great way to build your web presence and, are actually rated by the various search engines by keywords and the content of the backlinked sites. Using backlinks is a great search engine optimization technique though, as long as the backlinks are genuine and are not an attempt to fool the search engine algorithms. Ideally backlinks are web pages with high PageRank, with content like yours and that already link to other web pages.
The internet is a huge marketplace to sell your products and services and many businesses have become flourishing from going online. Web users carry out a search invariably by going to Google, MSN or Yahoo! and typing their requirement in the search box. If you try this, thousands of web pages associated with your search will appear, however, most users won't bother to look beyond the first couple of pages. Search engine optimisation (SEO) is a sequence of methods that can optimize your website in order to gain high ranking in search engines. Knowing some SEO tips will be able to help you achieve your website is seen by a large number of targeted users.
Selecting target keywords is one of the mostvital choices you will make. Go to google.com and choose the keywords you plan to use. The results are the current top ranking websites, and your competition. Take a good look at the top websites to spot the reasons they are listed in the top results. Look at their designs and take notes on what look good and the areas that could be improved. Is their website clear and concise? When designing your website use these notes to make your website even better.
Say, for example, your website sells children's clothes it would be a waste of time to take 'clothes' as your target keywords. The results that show up for 'clothes' will be in their thousands and your website will probably be lost in nowhere where no-one will ever look! You have to define your market in more detail. If it is a website offering children's clothes and located in the UK, try 'children's clothes Manchester' as your target keywords. The keyword 'clothes' will still be there but with the addition of the other keywords much of the rivalry should be removed.
After the keywords are picked, try entering it into Google again, this time type quotation marks. If the search shows over 10 thousand results, competition is very hard and you should try an alternative until you find one that has less competition. The whole process can be time consuming; the alternative is to use a keyword tool that does it for you automatically in much less time.
Choose a domain name based on your keywords. Using the example given above, you could opt for childrensclothesmanchester.com. Take your time over the keywords and domain name as they are a vital part of ranking high in the search engines.
Now you have the target keywords and the domain name, your site has to be optimized by means of a title and description. The title should be short and comprise of your main keywords. The meta description should also contain your main keyword once or twice and be a short explanation of the website itself. The keywords should also be seen in the written text, mainly at the top and bottom parts of the page. Ensure the keywords fit into the text and it reads well as this will give the visitor a good impression of the site and satisfy the search engine spiders.
Search engines will grant your website a higher status if it considers it as relevant. How it judges sites relevance is by valuating its text content, the amount of times its target keywords appear in text on the web page and by the varying ways it appears. Search engines also grade a website by how many relevant web pages you link to and visa versa.
Make sure you submit your website to the main search engines and major directories as otherwise they will have no record of you and your site will never be found!
Soap Media plan, develop and manage web design and development projects and supply search engine marketing strategies that can be tailored to your online business. Creative and technical skills, along with an in-depth knowledge of marketing, usability and business analytics are used to enhance the publics' awareness of a business raise brand perception and improve sales. Search engine optimisation, pay per click marketing and a range of internet marketing strategies are just a few of the services they offer.
Following SEO tips can get your website on the very first page of Google and other key search engines, guaranteeing it will be viewed daily by thousands of prospective shoppers. An easy to follow website containing relevant content will be the reason visitors remain on your site. An SEO ready website is a victorious website.
Backlink is a hypertext link pointing back to your website. It is used as a measure of the web popularity by search engines for ranking the web pages in search engines indexes. Google states that a link from origin page to destination page is a vote. The more backlinks to your website, the more votes it gets. The more votes your website it gets, the higher it ranks in SERP (Search Engine Results Page). Backlinks are valuable to your website.
How do You Find Backlinks to Your Website
You can track backlinks to your website using the following free tools that are available on the Internet. • Search Engine Back Link Tracking Utility & Backlink Tracker Tool • Link popularity check
How Do You Build Your Backlink Naturally
Link building is an on going project for your website and you need a lot of effort and time to achieve good results. However, you should build your backlink in a more natural way. It is not advisable to purchase links from link farm. Backlinks from other sites will provide higher exposure to your site in SERP (Search Engine Results Page). Hence, there’s a great potential of getting more traffic for your website.
Fortunately, there are a lot of ways to improve your link popularity, which will give you a boost in the search engine rankings. Here are some good ways to build backlinks to your website:
1. Submit your website to free/premium web directories. 2. Submit your articles to article directories and ezines. 3. Submit press release about your website & products. 4. Develop a good relationship with your website visitors and ask them to link to your site. 5. Make linking easy by providing the linking code. 6. Exchange links with other similar non-competitive websites. 7. Submit your website for reviews. 8. Participate in forum. 9. Give comment to other blogs. 10. Consider bartering for links. 11. Use link baiting technique.
These methods will help you to improve your link quality and popularity. It will help you to boost your website’s SERP rankings. Backlink building is undoubtedly the most time consuming part of search engine optimization. Link building is so important that it needs to be given high priority and you can’t neglect it. You can hire someone to do link building for you if you don’t have the time to do it yourself. Improve your website linking now to ensure a good search engine ranking in the future.
There are those in our industry who will tell you that PageRank is dead. I’ve been reading a lot lately about how we are supposed to ignore the green bar in our browser but you know what? I disagree and I’m going to tell you why.
For those who don’t know, PageRank is Google’s way of determining a website’s worth based on the number of incoming links it has. In other words, Google counts the number of links pointing to a site as votes, generally speaking the more votes a site has the more it is likely worth to Google.
While this is a simplistic view of PageRank and it has indeed gotten much more complex than this, in essence this is what PageRank is. So why would many think it’s not worth anything?
Because at one time, Google’s ranking algorithms were based in large part on the PageRank calculations. Too soon, however, webmasters realized that in order to get high rankings, all you needed was a bunch of links. Google caught on however, and adjusted the algorithms to ensure that only relevant links were counted.
But what makes up a relevant link? Well, look at a website from a searchers point of view. If I am the owner of a website and I’m going to link to other sites, do I want to link to a bunch of unrelated sites that provide no added value to my site’s visitors? The answer should be no.
Therefore I want to provide links to relevant related sites which are a benefit to my site’s visitors. This is the strategy Google is employing to attempt to determine the relevancy of links. The links should be related and/or relevant to the site they are linking to.
While there’s a ton of programming and logic involved, this is essentially what the “new” PageRank does - it devalues those links that are unrelated or non-relevant to the site to which they link.
So, now that I’ve provided this brief introduction, lets get back to the original question - is PageRank dead? Should we ignore the green bar in our browser? The simple answer is no. (FYI, if you don’t have the Google Toolbar, you can get it here.
While PageRank has been devalued somewhat by Google it is still the essential algorithm Google uses on their index.
While it is true that PageRank is not the ultimate ranking algorithm anymore, it still contributes to rank. Therefore you will see sites with a low PageRank value outranking other sites. But this is due more to the site itself than the number of links (Go figure - Google is trying to return relevant results regardless of how many links you have).
In any case, the results you see on Google are better than they once were and less susceptible to influence by aggressive search engine optimizers. But that’s not to say that PageRank is dead. Far from it.
To really understand the effect of PageRank, one must understand how Google works.
Google has thousands of interlinked computers inside their data centers. Each computer has a job. Some calculate PageRank, some count links, some serve results when queries are performed.
When a site is indexed by Google, it goes into the database where the algorithms are applied and values assigned. When a query is performed, the database is checked and all the sites which match the query are shortlisted. Then each server is then told to return only the top results (it may be top 3, it may be top 10, we don’t know). And guess which factor determines which top results are returned? You guessed it - PageRank. So if your site is on a cluster which has a bunch of higher PageRank sites, then there’s a pretty good chance that it won’t make it to that next level of processing.
It is at this next level where PageRank is devalued - and the pages are sorted based on other factors to ensure they better match the query. They are then returned to the searcher in the order Google deems more appropriate to the query. All this happens in a split second.
Another place where PageRank is extremely helpful is link building.
As any good search engine optimizer knows, links are still important. It should seem pretty obvious throughout this article that links are what drives your ranking. All engines use some form of link popularity to determine rankings, not just Google.
So when you do link building, PageRank can be a great indicator of the value of a link. Remember, if you are doing link building, you are first going to want to find useful links and ones that are of a value to your website’s visitors. But you can consider PageRank when searching out these links. Because a site with a higher PageRank will contribute more to your link popularity than one with a lower PageRank.
This comes with a caveat, however, and that is that no one except Google knows how accurate the PageRank displayed in the Google Toolbar is. It is only updated occasionally, so the true PageRank can be different than what you see.
That’s why I mentioned above to use the PageRank as an indicator of the links value, and not the sole criteria when evaluating what sites you want links from. But as you can probably guess from the tone of this article - while the PageRank value you see may be flawed, it is most certainly in use by Google
The Internet is such an unknown commodity anything is possible. One of the most intriguing questions concerns the idea of a perpetual traffic machine. Create a website and design a system of automatic programs (both interior and exterior) that delivers content and backlinks to a site that updates itself automatically and keeps growing without any help from the creator. In the process you build a flow of traffic that never stops, even if the site is abandoned or not touched for a couple of years or never again.
Is such a perpetual traffic system really possible?
Before you conjure up pictures of HAL and creepy talking computers in distant space… realize that question may carry more weight than it would seem at first glance. But is it like its predecessor, the perpetual motion machine - just more an illusion than actual fact?
For curiosity’s sake if for nothing else, the idea of a perpetual traffic machine does require further investigation. Such a system would have special interest for millions of webmasters whose main task is acquiring traffic for their sites, not to mention the potential for monetary gain a PTM (rhymes with ATM) would produce. Some credence was given to the idea recently when Tinu Abayomi-Paul, a well-known online free traffic expert, produced with the help of Marlon Sanders an info-product entitled “The Evergreen Traffic Machine.”
Tinu’s story is very interesting. Tinu had built up a whole array of sites and optimized them successfully for countless keywords in all the major search engines. She had built up a steady flow of traffic, resulting in thousands of visitors “a day” to her sites. This in itself is not that extraordinary, but that’s not the full story.
Because of a personal illness she abandoned or left alone most of her sites for over a year or more - only to discover the traffic systems she had put into place didn’t just dry up, they still kept producing tons of traffic even though the sites weren’t being updated.
The traffic was still coming. The traffic was still fresh.
Tinu basically built her perpetual traffic system around three major areas: High Profile Article Marketing, Exact Keyword Focus and Blogging/RSS Feeds. Tinu’s system proves you can create a traffic system for a year or two, but the real question is will it still produce traffic five years from now? Fifty years from now? How about a hundred years?
The real question: how long will such a system work without fresh input of unique content like the viral articles and blog posts now feeding it? This question is even more tantalizing when you consider it is now possible to create fresh content on your sites with RSS feeds, blog comments and user contributed content.
What’s more intriguing is the fact that all aspects of a website can be automated, including payment for all renewals: domain, hosting, autoresponders… as well as the collection of revenues such as affiliate commissions and advertising fees.
Are we at the stage where the Internet will be filled with these automated human-less web sites drawing traffic/visitors and slowly building and expanding on their own for eternity? Many cynics would argue this is already the case with the majority of sites on the web.
In case you like that idea and want to fully embrace this brave new automated perpetual Internet, here are a few tips to create your own eternal traffic machine:
1. Build lists and pre-load your AR system with follow-up messages to keep visitors coming back to your site. You can rotate these messages and ask your subscribers to opt-in to different lists on related subject areas. Always ask your readers to recommend your content to others.
2. Use social bookmark software or links so that your visitors can easily bookmark your content which brings in both new links and new traffic. Simple programs like the one offered by Addthis.com will get your visitors building your backlinks for you, bringing in fresh visitors who in turn will also bookmark your content.
3. Write viral articles, reports and ebooks that have your backlinks in the resource boxes. Likewise, viral software programs can help bring a constant flow of traffic to your site. If your content is of a high quality and your themes universal… new sites will pick up your content and build your backlinks, creating fresh traffic. The search engines will also index these new links and your rankings will increase, bringing in more traffic.
4. Use blogging and RSS feeds to get your content out there. You can also use these RSS feeds to bring in new fresh content to your site. Creating new content will be your main obstacle to creating perpetual traffic… you can get new content from feeds but will it be unique? Comments in your blogs could bring in unique content but if you’re not monitoring them, you must have solid software in place to fight against spam.
5. Have “Tell a Friend” forms on all your content. This will bring new traffic to your site, which can be self-refreshing as new people discover your content.
6. Encourage user generated content such as articles, comments, posts… you can even have a community monitoring system where your site’s members monitor this new content.
7. Form JV alliances with webmasters in your related field. Do co-registration so that you help build each other’s lists and traffic.
8. Likewise, if you have products to sell, create an affiliate program to get your affiliates to build your traffic for you. Affiliates are an excellent source of permanent traffic.
9. Automate all aspects of the running and managing of your website. Set up automatic payments for your AR system, hosting, domain renewal, PPC payments… thru PayPal or credit card. Likewise, receive affiliate commissions thru PayPal or direct deposit. Many advertising programs like Google Adsense offer direct deposit.
10. PPC Traffic - While we have mainly looked at free traffic systems, don’t forget creating a PTM is relatively easy with Pay Per Click advertising if you know what you’re doing. Target less competitive keywords to keep your costs down, tie this traffic into a good squeeze page for feeding your AR system with leads and have a good landing page that converts. You can create a system that delivers perpetual traffic and pays for itself from your affiliate commissions and advertising fees.
In summary, the argument for the existence of the PTM mainly relies upon the quality of your content or site. Is it unique enough to draw in new visitors? Does your topic have universal appeal that people never tire of? Does it solve or offer advice on a common human problem? Will or does it have a viral “word of mouth” element to it?
As we move to a more and more automated world, all the automated programs and hardware are in place for the creation of such perpetual traffic machines.
Computers, autoresponders, content management software, RSS feeds, viral marketing, direct deposit, automatic payments… and the list goes on. If we haven’t already created the perpetual traffic machine - we are getting tangibly close to doing just that.
The titles and descriptions of all your web pages have to be keyword rich. Search engine spiders will partly base on these parts to decide to relevancy of your website. Web surfers will also look at these parts first and decide to visit your website or not.
2 – Website content improvement
The content of your website is one of the most important things to take care of when increasing web traffic. For search engines, the content should be of course keyword rich and freshened often.
Moreover, the content of your website is recommended to have bullet points and facts and figures to serve busy readers and to establish credibility. Graphs, charts and images for illustrations are also good if properly inserted.
3 – Website performance enhancement
Visitors expect good care of site usability when visiting any commercial or marketing websites. They would feel annoyed when your site has low navigation speed or the anchor links are not well presented and organized.
4 – Website appearance improvement
You must be having a lot of competitors in your market niche so make sure your website appearance is professional and comprehensive. Visitors would feel honored to visit a website that is well designed with unique style and ideas and professionally programmed.
5 – Website interactivity improvement
This is to appeal visitors and lengthen their stay on your website. Website interactivity can be games, contests, or live chat etc. You can also include videos, audios and some entertaining elements on your website to make people enjoy their visits and come back again and again the in future.
6 – Website freshness improvement
You can freshen your website content from the blog on it. Update the blog with news, articles, etc. everyday or as often as you can.
7 – Website use facility improvement
Develop site search facility for your website. For busy visitors, they will always expect a site search function.
8 – Website call-to-action enhancement
Make the most of each visit of your website traffic by using calls to action whenever and wherever possible. Present them in attractive designs and appealing words. One of the popular form of a call to action is the opt-in corner to collect visitors’ contact details.
9 – Directory submission
Submit your website to many quality directories to help in link building and improve your website rankings. Your website rankings going up also means more traffic for you.
10 – Search Engine submission
Submit your website to different search engines often to get indexed.
11 – Link popularity building
Links from and to relevant website with high PageRanks to improve your PageRank and keyword rankings. At the same time, links on your website act as useful information sources for your visitors which help them enjoy and appreciate your website and come back again.
12 – Blog building
Never forget to build at least a blog for your website. Blogs are ideal places to post news, articles, ads, anything, any especially to timely interact with your traffic.
13 – Article writing and posting
Articles are the greatest ways to directly or indirectly promote your business and product or services. Write useful and interesting articles and post them to article website with high traffic and rankings. You can expect more targeted traffic and increased rankings in no time.
14 – Banner Ad setting up
You can create banner ads and set them up on other websites to advertise your business. This can cost you a bit, however, well-designed meaningful ads can attract and drive traffic as the ads will always be seen fast.
15 – Banner Ad exchanging
Banner ads help you with branding very effectively. Exchange ads with other websites. This can be free or cost you very little.
16 – Social Bookmarking participation
Bookmark interesting useful news or articles of your market niche or of your interests. Share them with your friends and get your name and your participation spread around. You can also bookmark your own news and articles but make them interesting and newsworthy so that they won’t sink at the bottom of the list.
17 – Social Networking participation
Join social networking sites and establish relationships with people of your interests. It is important to always be helpful, honest and knowledgeable to get potential relationships.
18 – Pay-Per-Click Management
Practise PPC ads to get exactly targeted traffic and use proper bidding tactics to cleverly draw traffic at low cost.
19 – Affiliate Program setting up
Have affiliates promote your business and pay them commission under whatever forms you can afford.
20 – Website online PR
This can cost you quite much but is extremely effective. Have PR websites publish about your business and product or services. Your brand will be established fast and traffic can increase massively.
21 – Offline Marketing
Use every kind of print ads to advertise your website, your business. Include your website URL whenever and wherever possible, letters, brochures, leaflets, etc.
22 – Email Marketing
With the email addresses collected from the opt-in part on your website, landing pages and/or blogs or other sources, proceed email marketing in personal style. Don’t look advertiser in your emails, or they might never get read and responded.
23 – Forum & Blog Commenting
Join blogs ad forums in your market niche. Interact with other members by commenting. Don’t forget to put a link in your signature part.
24 – Press Release submission
Press releases are considered as reliable news sources and attract good amount of interested audience. Write press releases for news and events of your company and post them on the Internet to receive more traffic.
Press release submission can do branding and helps increase your website rankings effectively as well.
25 – News updating
News corner on your website and blogs should frequently be updated to make your site active and attract traffic’s revisits.
26 – Newsletter setting up
Establish newsletter function to get traffic sign them up for email marketing.
27 – Promotion campaigns
Promote your business with periodical campaigns with attractive bonuses and gifts. This is to appeal new customers and reinforce current relationships.
28 – Sponsoring
If possible, you can sponsor some contest or program to do branding. This is as effective as online PR.
29 – RSS feed
Make it convenient for your visitors to get updated with your new content.
30 – Create buzz
Use viral marketing campaigns to create buzz for your product or services and get more traffic.
Those are some of the ways to effectively increase your website traffic. Though much time, skill and knowledge required, the increased traffic you are going to receive is targeted and worthwhile.
Are you struggling to promote your website? Totally confused with hundreds of website traffic tips, tricks and advise floating all around the web.
Are you still trying to figure out how to get few hundred visitors per day to your website?
If yes, you’ve come to the right place. In this article you will learn a simple system, when applied consistenly for next 6 months, will get you all the free website traffic you’ve ever dreamed.
Yes, you’ve heard it right, you will not pay a single dime to attract this traffic and the quality of the website traffic that you’ll receive will be extremely high.
You will attract only those surfers who are interested in your niche and some of them will happily grab your products and services.
In this article you will discover the secret as to why content is the only king alive on the planet that can make you rich.
Why content is powerful?
Content is everything. You will require content to…
1. Create your products and services specially if you’re selling information products.
2. Present your products and services in the form of sales letters.
3. Promote your website by writing articles, creating follow-up ecourses, creating viral marketing tools like ebooks, reports, etc.
4. Gain trust of your website visitors by giving them quality content for free. That’s what they are searching for on the internet.
What type of content should you use?
The answer is pretty simple. It is important to create powerful content in your niche. Content that is created for a very narrow niche is extremely powerful.
For example: mobile is a very broad market. But nokia mobile 6060 is a very narrow niche. Creating useful content in such a narrow niche will help you to get high search engine ranking as well as target a particular group of people whom you can sell your products and services.
The most important part is that the content should be of top notch quality. Without quality your content is useless.
How to promote products and services using content?
Here are some ways you can use content to promote your products and services easily.
You can take your content and create articles. Spread your articles all around the internet. Distribute them to…
1. Website owners.
2. Blog owners.
3. Ezine publishers.
4. Article directories.
Doing this on a consistent basis will get your articles published on thousands of websites getting you free traffic to your website from the links as well as from search engines.
You can submit your articles on your website as well as your blog. Submitting unique quality content on your website gets search engines attracted. This will help you to get high search engine ranking for your website and thousands of visitors to your website absolutely free.
Apply the content in this article in your daily promotion plan for next 6 months and I am sure you will attract thousands of quality free traffic to your website on daily basis and build your business every single day.
When it comes to generating traffic for a website there are essentially two methods – buying or building. In either case, the important aspect is that the traffic targeted to both the content you provide and the product or service that you offer. Both methods have their advantages and disadvantages and can be combined into an effective online business marketing mix used to generate sales and improve conversions.
Buying Traffic
There are many methods of buying traffic for a website. Any form of online marketing that guarantees an amount of traffic, or number of clicks to your website, for a set amount of money can be considered buying traffic. This rigidity can provide a transparent method to increase website visibility and track your marketing ROI but the impetus should always be on finding sources of targeted traffic.
The Benefits
From Pay Per Click (PPC) advertising to any other method of buying website traffic, one of the biggest benefits is its transparency. A website owner knows exactly how much they will need to spend in order to generate a specific amount of traffic. This allows for the accurate assessment of ROI and enables you, as a vigilant website owner and marketer, to sort the profitable wheat from the costly chaff. Methods such as PPC can generate traffic immediately, even for the newer website.
The Pitfalls
Unless managed properly, buying website traffic can be a very costly business. Many sources of website traffic pay little heed to how well targeted that traffic is, and poorly targeted traffic will not generate good net results. That is, your website will generate more traffic but you will not see an improvement in sales and your website ROI is more likely to take a significant tumble than a marked increase.
Building Traffic
Building traffic is a more organic approach and is most typically associated with SEO, or Search Engine Optimisation. By optimising a website or by becoming an active member in online social communities it is possible to build seemingly limitless supplies of traffic. The long term success of building traffic can see your website traffic continue to increase long after you have put in the initial leg work.
The Benefits
Effective traffic building techniques, that specifically generate targeted traffic, can continue to generate new visitors over an extended period of time. While it does require continued work to generate a regular stream of incoming visitors, many methods of building traffic can help improve your website visibility, generate positive website branding, and give a very generous marketing ROI.
The Pitfalls
These methods can build a lot of long term traffic for comparatively little investment. However, short term gains are generally quite small and require a lot of work in the first place to build up a solid basis to work from. Some ongoing work is required in order to continue to generate the best results and to continue to increase traffic levels above and beyond those that are first created. Finally, there are no guarantees; no minimum and no maximum gains that can be achieved through these forms of building traffic.
Combining The Two
Buying and building traffic both have their advantages, and are certainly not mutually exclusive. A website can benefit from PPC as well as SEO and SMO traffic generation in a powerful marketing mix. This combination can provide excellent early traffic results as well as continued generation of new visitors and it can even encompass very powerful website branding.
Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that is all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial.
We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there are always those who would rather see profit any given day.
It is common knowledge that without traffic we have no business. Like any business, without any customers you don't get sales. Traffic represents all the people that gets a chance to see what you have to offer. The more people who see your products the more people there would be to buy them.
Nobody puts up an E-commerce site that doesn't expect profit. We have a startup capital that needs to be regained. With a consistent traffic, we at least have a fighting chance to achieve that probability. Monetizing your traffic would optimize your chances of making the best out of it.
Making Money out of your Traffic
The best and most proven method of making a profit out of your traffic is using advertising. The internet generates hundreds of thousands upon hundred of thousands of traffic everyday. Most of them are searching for something. While some are just looking for information there is also a good percentage that is looking for something that they need.
The internet has proven to be a very reliable source in finding what was deemed to be a very unsearchable product. The internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the center of Philadelphia.
Generating traffic is not an easy task. You have to contend with a great number of sites to generate a good number of traffic flow. But if done successfully this could open up a Pandora's Box of possibilities. One of the benefits is monetizing your traffic flow.
So, to get to the core of it the more traffic you generate the more likely you are considered as a desirable, desirable, in a sense that a good traffic flowing site is easily convertible to profit. Basically traffic equals profit. Advertising is the name of the game; with the good advertising scheme you can use your traffic flow to your advantage.
When you have good traffic you have a good number of potential customers, customers that are willing to pour money into your coffers. Other than that these are also traffic that can be redirected to sponsored links that are willing to pay you for a sizeable portion of the traffic that you have generated.
This scheme is called "pay-per-click". With every click a visitor of your site makes on an advertised link you will be paid. The more traffic you generate and the more clicks that happens would spell to more profits.
Affiliate Programs
Another method of monetizing your traffic are affiliate programs. You can link up with other tried and tested sites and online companies and monetize your traffic by having a percentage of sales generated by traffic coming from your site.
The basic idea is, traffic generated from your site will go to another site that can offer a product that you do not carry. Many programs can keep track and make records of transactions that was made possible because of site linkage.
When purchases are made by customers that was led by your site to their site you get a percentage of that sale. Affiliate programs would give you the benefit of monetizing your traffic without the actual need of carrying or promoting a certain product.
There are so many ways and methods to monetize your traffic. All it takes is a bit of hard work and the desire to successfully launch a profit-earning site. The internet is a veritable source of information, many tips and guides are offered everywhere in how to monetize your traffic and make your site a good profit earner.
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